It’s easy to become complacent and focus on the day-to-day of your job or business, not spending much time thinking about your development. The thought of scheduling in time to develop skills, make connections and broaden your horizon can be overwhelming. But nonetheless, it’s important to do.

Building a personal brand can take all but a click by making the most of the technology we have at our fingertips.

Even better, we’re here to give a helping hand. Take some tips from the suggestions below and you will enhance your personal brand in no time…

Update your LinkedIn statusĀ 

Sharing some professional news, your thoughts, or even just showing that active online, demonstrates interest and passion in what you do. Whether it’s to offer advice to those who may need your expertise or share a job update, it will help develop your online visibility to your current and future connections.

Scan news headlines

It’s important to keep on top of news, especially within your industry. It is always a good idea to be in the know, as you never know when the headlines may come in handy. From a discussion with your client or boss, having a sneak peak at what your competitors are doing, to having the information you need to do your job well. It pays off to keep up.

Share something interesting

Take what you’ve found in the news and send it to a colleague or friend who will benefit from reading it. Not only will this make the most of the news scanning you’ve done, but it will also show the other person that you’re thinking about them and their development, strengthening your relationship.

Send a thank you email

We send emails day in, day out, often not thinking twice about the content. For a change, spare five minutes to send a thank you email to someone you worked with recently, or even to their management. This will not only show your gratitude but make the world of difference to someone else’s career.

Sign up for an event

At the beginning of the month have a look at the events that are taking place in your area (and more importantly, sign up to one!). This could range from casual networking drinks to an innovative industry conference. While technically it takes more than a click to attend, signing up to the event is the first step into committing your attendance! Stepping out of your comfort zone to meet new people and learn about cutting edge information in your field can make you stand out from the crowd.

Need steering in the right direction? Find your perfect event here:

Read a blog post

Well, you can tick this one off your list!

Reading blog posts about your industry, from thought-leaders and experts in your field can really boost your knowledge. To make it even easier, sign up to email alerts so they arrive straight into your inbox – minimal effort required! Reading a blog post can be a productive way to take a break from your work with the added bonus of learning something new.

Making small, everyday changes in aid of self-development is a great step toward your future goals, whatever they may be. It’s important to continually develop and invest time in your own brand. All of the options suggested can be easily accessed via your phone, so why not be productive on your commute or the next time you grab a coffee. One small change can make the world of difference!

Interested in find out more about building your business network? Read our previous article on how to keep connections fresh.

Sarah Hetherington

Sarah Hetherington

Marketing Associate at Avenue HQ

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