Marketeers across all sectors are not only using pay-per-click advertising (PPC) but they are allotting ever increasing budgets to it.
Are you looking to get in on the action but you’re not sure where to begin?
Join Liverpool Girl Geeks for a 2-hour crash course on the why, where and how of PPC.
In this course you will be introduced to Google AdWords, Facebook ads and Instagram ads. You'll learn what they are and how they work individually, as well as looking at how the three platforms can work together to drive new audiences from awareness through to conversion.
Your tutor is Jackson Edmonds, managing director of Newsham Media, a B2B marketing agency. Jackson has 8 years experience in digital marketing working for some of the world’s largest agencies (MEC, Carat, iProspect) and managing some of the country’s largest paid search budgets (including Jet2, Topshop, Debenhams and Topman). In the last 12 months, since launching Newsham Media, he has developed training courses on social media and paid search and has delivered them to both small and large companies. Tweet Jackson @JEdmonds_NM